Enterprise Collaboration Platforms and the Elephants in the Room

www.cmswire.com

The elephants are:

  • collaboration solutions need better community management tools
  • more ways for community managers to automate certain tasks and messages
  • the importance of a community manager
  • community managers hold the key to building trust and engagement
  • without good analytics tools community managers can’t make the smart calls and report back to their demanding executives.

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