Video Subscriptions Will Double by 2024

A study by Digital TV Research forecasts a major rise of subscription video on demand (SVOD) in Western Europe. This country by country report ($) suggests by 2024, over 131 million SVOD subscriptions are active, doubling the 2018 numbers.

This means 74 percent of Western Europeans has a subscription by then. Disney + is predicted to grow fast and Netflix should remain the largest pan-regional SVOD platform with 55 million paying subscribers expected by 2024 – adding 20 million subscribers.


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