Why treating analytics like a second-class citizen will hurt you


This is a recurring theme in Cassie's essays, and she's got such a punchy style, I'll let the quotes speak for themselves.

A frequent lament among business leaders is, “Our data science group is useless.” and the problem usually lies in an absence of analytics expertise.
Good analysts are a prerequisite for effectiveness in your data endeavors. It’s dangerous to have them quit on you, but that’s exactly what they’ll do if you under-appreciate them.
The only roles every business needs are decision-makers and analysts. If you lose your analysts, who will help you figure out which problems are worth solving?


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