Meet the People Who Can’t Get Enough Hotel Points (You’ll Learn Something)

www.nytimes.com

A fun one of the folks who "hack" Marriott Rewards. Alan Blinder spoke with the person who came up with the "Insiders" program:

“What has actually happened was simply outside the scope of our imagination,” he said. “We were ambitious, but we didn’t anticipate it would turn into the kind of obsession that it has turned into for some people.”

If you built it, they will come. Especially true in travel perks. 

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