India overtakes US as Snapchat's top market for downloads

It took 15 months (from May 2019 to July 2020) for India to go from the #6 market, representing 4% of Snapchat’s downloads, to the #1 market, representing 20% of its downloads. That lead has been increasing as October 2020 saw India represent 32% of Snapchat’s downloads.

Over the past 18 months, Snapchat’s new user acquisition has become increasingly top heavy. India + the United States now make up 50% of the app’s new users.

Read more on Apptopia.

and now that you’re reading about snapchat, feel free to add me: perspectiveix — i’m pretty active. also, i made a lens that’s gone pretty viral and on its way to 1 MILLION views — and i’m like 🤯 you can try it here and see my other lenses here.
now back to more stats 👇


Want to receive more content like this in your inbox?