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Not Slacking Off

by M.G. Siegler

 

Listening to bots

render.betaworks.com

Enjoyed this post by Betaworks' John Borthwick:

I realized in 2016 that so much of the power and the potential of bots lies in the specificity of the content or service and mapping that to social context seems to be an emerging solution to distribution.

Last year, I was a bit of a bot bear (say that ten times fast). But that was simply because there was so much hype that it didn't seem like any of the bots could possibly live up to those expectations in such early days. With time now having muted such expectations, I suspect 2017 will be far more interesting for the space.

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