Robinhood Will Retool Checking Product Following Scrutiny - Bloomberg

After a backlash around the marketing of its newest product, Robinhood Financial LLC has rebranded the service it had previously billed as Robinhood Checking & Savings.
Initially rolled out with comparisons to traditional bank accounts but offering a sky-high 3 percent interest rate, the company scrubbed the page from its website, deleted tweets about the launch and issued a blog post explaining the change. Robinhood is now calling it a “cash management” service. 

Quick 180 on that launch, but still managed to build up a large waitlist, lots of demand for the product...


Want to receive more content like this in your inbox?