Facebook will forego 30% share of Instant Games in-app revenue on Android


Facebook is trying to give a boost to Instant Games, which feel like they're going nowhere, at least in the United States:

At the outset, Facebook said developers would receive 70 percent of the Instant Games revenue, with 30 percent going to Facebook. But on Android, developers also had to share 30 percent of their revenue with Google. In fact, Google took 30 percent of the total, and then Facebook took 30 percent of what was left. Developers were left getting only 49 percent of the total revenue on games they had created.
After evaluating this, Facebook has decided to roll back its revenue share, so the developers only have to pay Google on Android.


Want to receive more content like this in your inbox?