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Echo Echoing

by M.G. Siegler


Nintendo figured 2.3 million NES Classics was enough (it wasn’t)

Kyle Orland:

The robust success of the NES Classic Edition really does seem to have caught Nintendo by surprise. "We had originally planned for this to be a product for last holiday," Fils-Aime told Time. "We just didn't anticipate how incredible the response would be. Once we saw that response, we added shipments and extended the product for as long as we could to meet more of that consumer demand."
Fils-Aime said something similar in a March interview with Gamespot, where he admitted to a "market disconnect" between the planned supplies and the apparent demand. That was driven by "more active gamer[s]" that flocked to the system in addition to the expected purchasers: "30-40 years old, who grew up playing NES as a kid, 10 years old or so but had stepped away from the gaming category."

I hate to keep harping on this. Actually, no, I don't. How the fuck did this take Nintendo by surprise? If I, someone who does not work for Nintendo, can lay out years in advance basically the exact product Nintendo should make to find success again, those in the know should, well, know.

And if they don't, they should be fired. It's that simple. 


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