Netflix Targeting 50% of Content to Be Original Programming

variety.com

It's pretty staggering when you scroll through Netflix's offerings now just how many of them are Netflix original programs. I would have never expected this to happen so quickly. And it seems like this is going to accelerate. 

This is obviously great news for the creators of such content. This is the absolute golden era. Between Netflix and Amazon, you now have two new power players in addition to the more traditional folks. And, of course, Hulu, Google, Apple, and others are likely waiting in the wings to enter this game as well. 

Still unclear how sustainable all of this is, but as a consumer, I'm happy. 

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