Rita Zonius: Help Employees Understand 'How Change Will Benefit Them Personally'


Anyone leading initiatives to make employees more social inside their organizations should focus on helping people become confident users of social tools in bite-sized steps. No one turns into an athlete overnight and no one becomes a social media super user in a flash either. 

Encourage people to give it a go and make it easy for them to do so. Once you learn to be social, there’s no going back to old ways of working. 


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