The THR Guide to the 7 Major Hollywood Agencies | Hollywood Reporter

www.hollywoodreporter.com

Rebecca Sun:

Sorting through the alphabet soup of Hollywood's ever-expanding Agency World can be a daunting task. Who's up and who's down can change at any given moment with the successful poaching of a client or rep, or through an M&A transaction that only time will prove to be fortuitous or disastrous. In this hotbed of competition, the truth is that each of the town's current majors has pursued a slightly different strategy of growth, which has resulted in a diverse lineup of agencies, each with its own strengths:

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