Why Meituan-Dianping’s Expansion Makes Sense

hans.vc

The Takeaway: Providing a multitude of services as a “super app” allows Meituan to generate significant revenues from merchants and avoid using capital-intensive subsidies to lower prices for consumers. This is a fundamentally sound business model that will be hard for competitors to beat. Super apps, if thoughtfully designed, can be beneficial to both the company and the consumer.

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