Inside Instagram’s reinvention

www.recode.net

Kurt Wagner sat down with Instagram CEO Kevin Systrom and head of product, Kevin Weil to talk about how the network has evolved and is evolving:

 “[There was] a change in philosophy internally of not being too precious about what got us here,” Systrom explained. “I learned a lesson from watching other companies who held onto things too long. If you look at the history of companies that have succeeded and the ones that have failed, there’s a pretty clear pattern that the ones that have succeeded typically morph every couple of years into something new. And that change is fairly uncomfortable.”

This is absolutely true, but so much easier to say out loud than to pull off. Really great to see Instagram -- a company I've followed for a long time -- pulling this off, especially as a part of a larger org (Facebook).

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