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On to 2018

by M.G. Siegler


"I've been talking about the same story for 15 years. I've barely had to change my slides."

Andrew Nusca interviewing Jenen Huang, the CEO of Nvidia, whom Fortune deemed their "2017 Businessperson of the Year":

“We believed this model of computing could solve problems that general-purpose computing fundamentally couldn’t,” Huang says. “We also observed that video games were simultaneously one of the most computationally challenging problems and would have incredibly high sales volume. Those two conditions don’t happen very often. Video games was our killer app—a flywheel to reach large markets funding huge R&D to solve massive computational problems.”
With $40,000 in the bank, Nvidia was born. The company initially had no name. “We couldn’t think of one, so we named all of our files NV, as in ‘next version,’ ” Huang says. A need to incorporate the company prompted the cofounders to review all words with those two letters, leading them to “invidia,” the Latin word for “envy.” It stuck.

What genius foresight Huang had. Sounds obvious now. Was not then.


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