The Next Wave: Predicting the future of coffee in New York City

In this article we look at New York City through the lens of coffee in an attempt to explore a fundamental question of spatial economics: how are the locations of businesses determined?

This is a super-legit analysis, incorporating factors including day and night population, culture, and pricing to come up with surprisingly specific determinations of exactly where Dunkin Donuts, Starbucks, and the various third wave shops should place their next ten locations. 

I always enjoy seeing someone do the best version of a thing. This analysis is inspirational for anyone trying to come to a specific answer to a complicated problem.


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