Sears's History Predicts Almost Everything Amazon's Doing - The Atlantic

Sears might seem like a zombie today, but it’s easy to forget how transformative the company was exactly 100 years ago, when it, too, was capitalizing on a mail-to-consumer business to establish a physical retail presence. To understand Amazon—its evolution, its strategy, and perhaps its future—look to Sears.

A reminder that technology always moves faster than we think.


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